FC Design and manufacture
FC custom-designs the unit's visual exterior in your brand language and manufactures every piece in our factory — delivered to your warehouse, ready to drop into your customer's order.
Turn Every Delivered Order Into a Post-Purchase Growth Surface
Places your brand on the customer’s life after purchase — turning reorder, subscription, loyalty, referral, and education moments into one-tap actions.
Why Choose Us
Built on a moat digital channels can't copy.
Persistent Presence Builds Mental Availability
0Algorithm & Ad-Blockers
FridgeChannel gives brands a hardware-based retention surface they fully control inside the customer's home.
Daily Environment Extends Retention Beyond Campaign Windows
10+Daily Family Impressions
FridgeChannel turns repeated home routines into an always-on brand surface, keeping visibility alive long after the purchase, campaign, or email send is over.
Habit Proximity Creates Higher-Intent Retention Signals
8+Post-Purchase Actions From One Tap
Because each tap happens inside a daily household routine, the signal is closer to real purchase intent than a standard digital click.
The Shift
Retention is moving from digital messaging to ambient physical presence.
Channel
Exposure / customer / year
How it's calculated
Engagement
Trend
Email
~150 sends
3 sends/wk × 52 wksKlaviyo / Omnisend DTC lifecycle benchmarks
~20% open · ~2% CTR
↓ ~30% open in 5 yrs
SMS
~30 sends
2–3 sends/mo × 12 mosPostscript / Attentive DTC benchmarks
~3–5% CTR
opt-out fatigue ↑
FridgeChannel
~3,600
10 fridge opens/day × 365 daysNielsenIQ — household fridge-open frequencyConservative floor: 2 intentional glances/day × 365 ≈ 730
Unblockable, unmuted
↑ open category
Source: NielsenIQ household behavior data; Klaviyo benchmark reports. ~10 fridge opens per household per day. No opt-in. No algorithm. No competing tabs.
What Can We Do?
You insert into your fulfillment. FC Run the Rest.
FC-Crafted Affinity-Building Content
Every listen is designed to work in favor of the brand: useful tips, founder stories, product education, recipes, routines, offers, or loyalty prompts that make the customer feel closer to the brand.
+20–50%Referral Rate ↑
One Tap Drives One Next Step.
Every tap can guide the customer to the expected next step — reorder, subscription, loyalty, referral, education, discovery, review, or a campaign page — with one tap.
1.3xPurchase Frequency ↑
+10ppRepeat Purchase Rate ↑
1.8xRetention Revenue ↑
Your Metrics Live in One Dashboard.
Every metric your care already tracks — surfaced in one dashboard, sliced by cohort, with a built-in holdout for every campaign.
